Seamless Customer Experience
To meet the demands of today's savvy shoppers, our team creates end-to-end, seamless customer experiences. Together, Resource/Ammirati and IBM combine insight-led strategy, technology intelligence, supply chain solutions and award-winning design across multi-touchpoint commerce platforms.
EXPERT PERSONAL SHOPPER
Consumers consistently say they're more likely to shop with brands that deliver personalized and connected experiences. Our Expert Personal Shopper platform is a dialogue-based product recommendation engine that harnesses the power of IBM Watson to mimic the expertise and efficiency of an in-store expert to make personalized recommendations in digital experiences. This "conversational commerce" method takes you light years past 20-year-old search and browse experiences–and allows your brand to connect with consumers in a more personal, engaging way.
SHOPPERS WHO USE THE AI TOOL CONVERT MORE
OFTEN THAN THOSE WHO DO NOT, AND THE
AVERAGE ORDER VALUE IS A MID DOUBLE-DIGIT
PERCENTAGE BETTER FOR SHOPPERS WHO USE AI
COMPARE TO AVERAGE SHOPPERS.
VP OF DIGITAL COMMERCE AND EXPERIENCE, THE NORTH FACE
*Case Study: The North Face And 1-800-Flowers: Embrace AI For Conversational Commerce Bridging The Quality Gap By Emulating In-Store Engagement Across Digital Touchpoints by Brendan Witcher / November 28, 2016