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Agency Holiday Cards 2016: The Coolest, Funniest and Silliest Season’s Greetings

January 10, 2017 | Source: Adweek

Resource/Ammirati – Your Identi-Tee
IBM acquired Resource/Ammirati last January, and the agency makes good use of IBM’s Watson in this holiday campaign. Watson analyzes your Facebook or Twitter account and then makes a custom T-shirt design that is the sum of all your amazing traits.