About

Three offices. Fearless leaders. Ambitious clients.

Resource/Ammirati is a digitally led creative agency formed by the integration of digital marketing pioneer Resource and New York advertising firm Ammirati. We’re an entrepreneurial independent with 350 associates spanning three offices. Marketers including Birchbox, DSW, Microsoft, Nestlé, Newell Rubbermaid, North American Breweries, Sherwin-Williams, White Castle and Victoria’s Secret turn to us to cultivate customer relationships, fuel social impact and drive growth.

Our Leaders


Our Philosophy

With 2008's The Open Brand® we were the agency that literally wrote the book on how technology and social media had forever changed people's relationships with brands—demanding experiences that are On-Demand, Personal, Engaging and Networked. Today, we're seeing yet another important shift in consumer behavior and how brands must respond. Technology, the great connector, has had an unintended consequence—often making us feel even more disconnected. We've become a heads-down "isolation nation" in which brands are deemed outsiders.

Helping brands survive in this sea of "MEs" demands considered focus on the "WE." We all long to belong to things we truly care about—to families, clubs, teams, movements….and yes, even brands. Ultimately, people have to genuinely buy in before they will buy. That's why we help our clients find a true place inside people's lives to become a Belonging Brand.


Our Clients

Adobe
Autodesk
B Corporation
Bath & Body Works
Birchbox
Brooklyn Bowl
Bush’s
Cat Chow
Cardinal
Coca Cola
CVS
Cycling Sports Group
DSW
Gymboree
Huntington
In The Raw
Jerry Seinfeld
Labatt Blue
Microsoft
Nationwide
Nestlé Toll House
Newell Rubbermaid
Nike
Nintendo
Petsmart
PINK
Pirate’s Booty
Powerade
Seagram’s
Shaw
Sherwin Williams
Sween’n Low
Tidy
Toys R Us
UDF
Venus
VS
Vitamin Water
White Castle

Our History


Worldwide Partners

Resource/Ammirati is a member of Worldwide Partners, Inc. (WPI), the world’s largest international network of independent marketing communications firms. Together, we collaborate on projects across the globe to OPEN brands and deliver results for our clients.

Read our story

Worldwide Partners